There is no doubt that the rise of social media has completely revolutionized the realms of entertainment, communication and information sharing, but with this plethora of positives there also come a set of unavoidable hidden risks that need to be considered. The majority of casual users are often completely unaware of these kinds of social media threats, which understandably leaves large groups vulnerable to levels of exploitation and harm online.
Keep reading for an in depth exploration of the key significant dangers in this field, and what can be done to best combat them through increased awareness and social media monitoring.
Social media platforms, by their very nature, operate by collecting large amounts of private information, often without users of the platforms being particularly aware of the practice. This collected data can then be packaged and sold on to interested third parties for the purposes of targeted advertising, but sometimes this can be misused and exploited by opportunistic cybercriminals.
• Get into the habit of regularly reviewing your privacy settings on each platform, and adjust them if needed.
• Try to limit the amount of real confidential information that you share online.
• Stay away from using any third party apps that make explicit requests to access personal data that you deem to be unnecessary.
• Strive to invest and use strong, unique passwords for each platform, enabling two factor authentication protocols wherever available.
Cyberbullying is a longstanding but constantly evolving issue in the online sphere, with a large percentage of users experiencing threats made on social media. This kind of harassment can take many forms from trolling to doxxing to public shaming, and can be mentally damaging.
• Actively block harassers and report them on the respective platforms.
• Engage with the provided platform tools to try to restrict the ways in which they can interact with your account and content.
• Try to foster an environment of positive digital citizenship on your accounts, promoting respectful levels of discourse.
• If needed, seek extra support from family, professional or trusted friends.
False information can spread very rapidly online, influence public perception and action in an instant. The rise of elements like deepfakes, manipulated stats and misleading headlines make the need for strong media literacy higher than ever before.
• Always verify information you see by fact checking it against trusted sources.
• Adopt a skeptical approach to any sensationalized content.
• Get into the habit of cross checking any news across multiple reliable sources before sharing on your own accounts.
Excessive exposure to social media has been strongly linked to conditions including depression, anxiety and low self-esteem. Often, the overly curated nature of content shared online can create a set of unrealistic expectations for individuals.
• Try to limit the amount of time you spend on social media platforms.
• Strive to follow and interact with accounts that promote a more positive attitude, and that are considerate of mental health awareness.
• Take regular breaks from the world of social media to recenter yourself in the real world.
Social media platforms are intentionally driven by engagement focused algorithms that aim to keep users scrolling. This can lead to excessive screen time that has a negative impact on sleep, productivity and real world relationships.
• Set yourself a daily screen time limit and stick to it.
• Use any app that gives you the feature to track and limit usage on your device.
• Work on prioritizing offline hobbies and real life social interactions.
Global hackers take the frequent opportunity to target unassuming users through tactics like malicious links and social media phishing, along with other scams that can compromise accounts.
• Refrain from clicking on any links that are not verified.
• Enable multi factor authentication wherever possible.
• Commit to regularly changing and updating passwords, alongside using a password manager program.
• Keep notice of any social media security alerts like emails or notifications confirming suspicious login attempts.
Social media platforms have become a very easy place to manipulate public behavior and opinion through the dissemination of targeted content. This can range from something as trivial as consumer choice to as serious as political opinion.
• Always be aware that the content you see is likely driven by sensational engagement driven algorithms. Not everything one sees on social media is gospel truth. Hardly any of it, in fact.
• Try to engage with as diverse a range of sources and perspectives as possible, both to avoid an echo chamber effect and to provide important context on sensationalized headlines.
• Make sure to question any apparent biases or motivations behind those viral trends that you see and influencers you come into contact with.
The Osavul stands out as a powerful AI tool that is able to detect threats on social media, everything from misinformation to cyber threats to harmful content and more. It is an accessible and effective way for both businesses and individuals to safeguard their presence online.
• The ability to identify and then mitigate any social media threats before they have the chance to truly escalate.
• Performing constant monitoring of online discourse in order to track the presence of misleading or harmful content across platforms.
• Providing real time alerts on suspected malicious activities and other emerging risks. The real time nature of such alerts is a critical factor in being able to minimize any potential damage that can be done.
Ultimately, we are at a stage in the digital revolution in which threats of social media are hidden at every corner, and it is up to users to take important steps to protect themselves against potential harm.
The key to combating these social media threats comes in a multifaceted approach, from implementing stringent security measures, to utilizing tool suits like Osavul, to improving general media and digital literacy. In doing so, individuals and businesses alike can work to create a much safer and more transparent online environment.
The need to prioritize security in social media is absolutely essential for being successful in navigating the expanding digital space safely and wisely.
